Pseudo-gospel babblers in church and culture are taking all too many for a ride to nowhere. Practioners of the real call to good news will want to voice care and concern for those trapped in the fake and dubious, while being aware of the risk of blending into the flow of non-sense themselves. If ever there was a time for compassionate confrontation, it is now. There is a desperate need for a fount of spiritual wisdom and the force of a hermeneutics of trust and suspicion, if we are to know how to live the truth in love in a world of increasing hype and spin. Presenting a cutting edge message and an engaging faith will testify to the credibility of this prophetic invitation and to entering a destiny that ends where it all began.